Paying It Forward
12 Forge: Free Leadership Program
A 12-week leadership and career-readiness program for underprivileged young people — completely free. Because I didn't have a coach when I needed one most.
Watch on YouTubeWhy I Created 12 Forge
When I was young, I didn't have access to a coach or mentor. No one taught me about mindset, leadership, or how business really works. I had to figure it all out the hard way — through trial, error, and a lot of unnecessary struggle.
Now that I've built a career helping high achievers, I wanted to give something back. I wanted to create the program I wish I'd had — and make it available to young people who might otherwise never get this kind of guidance.
12 Forge is my way of paying it forward. It's completely free, and it's designed to transform high-potential young people into confident, employable leaders.
The 12-Week Journey
12 Forge is delivered over 12 intensive weeks, combining deep mindset work with practical business and career skills.
Phase 1: Inner Foundation
Weeks 1-4
Students reset limiting beliefs, learn the Law of Attraction as a practical success framework, build digital discipline, and create elite habits and routines.
- • Mindset & belief change
- • Law of Attraction principles
- • Digital discipline
- • Morning routines & habits
Phase 2: Business Literacy
Weeks 5-8
Students learn how business really works, understand money in business, and practice strategic thinking, communication, personal branding, and negotiation.
- • How organizations work
- • Financial basics
- • Strategic thinking
- • Personal branding
Phase 3: Career Readiness
Weeks 9-12
Students develop executive presence, emotional intelligence, interview mastery, salary negotiation skills, and a 5-year vision with a 90-day action plan.
- • Executive presence
- • Interview mastery
- • Salary negotiation
- • 5-year vision planning
What Students Learn
Mindset & Identity
Law of Attraction, belief change, confidence, resilience, and ownership of your future.
Discipline & Habits
Digital discipline, attention management, elite morning routines, and consistency systems.
Business Literacy
How organizations work, key functions, financial basics, and the language of business.
Strategic Thinking
Problem-solving frameworks, structured thinking, and decision-making tools.
Executive Presence
Professional communication, body language, and how to command the room.
Personal Brand & Networking
Crafting your story, using LinkedIn, and building a powerful network.
Interview Mastery
STAR method, behavioural questions, and confident interview performance.
Career & Money
Salary negotiation, career strategy, 5-year vision, and a concrete 90-day action plan.
Who 12 Forge Is For
12 Forge is designed for ambitious young people (roughly 18-30) who:
Watch 12 Forge Free on YouTube
The complete 12-week program is available for free. Start your transformation today.
Watch on YouTube